Merchandising Strategy Top league.

New Assortment
Better Suppliers
Better Quality
Better Designs

NEW

ONLINE & OFFLINE

How did we achieve it:

New & Better merchandising assortment
Special product capsules
Marketing activations
Players signatures
Matchday activations
In-venue point of sales
Shop windows

«Merchandising will become #2 revenue stream».

top league:

«new merch & tech project». 2 septiembre 2022.

Season 2021/2022

Better Assortment
Planning
Pricing Strategy
Promotional plan
Distribution Plan
Monobrand, Multibrand
Marketing
Content

Marketplace

TELEFON MOBIL FUTBOL

20 clubs

New merchandising