Barça Licensing & Merchandising Business Plan.

• From 90 to 300
• Multiply by 3 the net sales value in 5 years
• Ebitda 33%
• B2C, B2B
• New agreement & relationship with Nike
• New product design & assortment
• Online & offline
• From 10 to 30 retail stores in Spain
• First store opening in Madrid

«We had the vision to become #1 revenue stream».